Visual Designer
Lasalle College of the Arts
Peace & Stability Pte Ltd. is an interactive photobook that aims to visually communicate the rip in social fabric brought about by the advancement of self-service and convenience-technology, gentrification and the resulting displacement of decade-old family businesses in historically significant neighbourhood estate, Toa Payoh.

On top of photography and ethnography, the photobook uses augmented virtual replacement technology as well as the written word to communicate the socio-cultural threat to Singapore’s many historical heartlands through its people.

*The Augmented Reality (AR) aspect of the interactive photobook was implemented through a mobile app created in Unity (Vuforia API for the Android SDK).
Photos and interviews were shot and conducted with all subjects’ consent and kind co-operation.

If you’d like to read their stories in detail, interact with the photobook or know more about this project, please contact me.

Peace & Stability Pte Ltd. is one part of The State of Advertising, a thesis project done for my BA(Hons) degree in Design Communication programme at Lasalle College of the Arts, Singapore.

The State of Advertising was one of eight shortlisted BA works during the Lasalle Show 2022.

This project was in partial fufilment of my honours degree programme in Design Communication at Lasalle College of the Arts, Singapore. If you would like to know more about it (or other projects), please don’t hestitate to contact me.
Otherwise, click here to go back to my works.